Just like every other dating apps, Bumble allows users to create a profile with pictures, bio, preference, etc. The feature that stands out is also the very premise around which the app is made. When there’s a match between a man and a woman on Bumble, only woman can make the first move.
The first move policy was viewed as an empowerment feature by women who were already on another dating apps like Tinder and also for many women who never signed up on dating apps due to fear of inappropriate commentary.
It created the quite a buzz around the world as more females joined the safe app through which they can interact with other people on the app. And, with the buzz came millions users across the globe.
“We are rewriting the script on gender norms by building a platform that is designed to be safe and empowering for women, and, in turn, provides a better environment for everyone.”
Said Whitney Wolfe in the IPO filings with SEC.